Anhui New Orient Mining & Electrical Equipment Co., Ltd. is located within the Huai'an Economic and Technological Development Zone. Its predecessor was "Anhui Dongfang Mining Machinery Factory," a private enterprise established at the onset of China's Reform and Opening-up policy, now spanning over 40 years. The company currently employs 126 staff members and integrates foundry, metalworking, riveting, and assembly. It is an industrial enterprise specializing in the manufacturing and processing of mining equipment and machinery (Anhui High-tech Enterprise), equipped with advanced facilities, a sound organizational structure, and a strong technical force. The company offers 28 products across 7 series. It occupies a land area of 26,663 square meters and a factory area of 18,664 square meters, with fixed assets valued at 65.6 million yuan.

The company is designated as a "national coal industry fixed-point enterprise for mechanical and electrical equipment and accessories." It currently has 7 series and 28 products, all of which have obtained the national "Mineral Product Safety Mark Certification" and "Production License." The company has passed the ISO9001:2000 national quality management system certification twice. The scheduling winch series products have been awarded as "brand products" by the province and city. The company was officially listed on the Anhui Province Equity Custody and Trading Center on December 29, 2014, with the stock abbreviation "Dongfang Mining Machine" and stock code "800073." The company has been commended and awarded honorary titles by the provincial and municipal industrial and commercial bureaus multiple times.

The company always adheres to the principle of "honesty as the foundation, customers first" and follows a practical and innovative path of "people-oriented." It focuses on product development and innovation, continuously improving product quality to meet market demands. In 2012, four series and 14 products were launched into the market, significantly enhancing the company's ability to survive and develop. The company emphasizes internal management, strengthens employee training, reinforces brand strategy awareness, and intensifies the sense of talent recruitment, achieving meticulous management. By consolidating its foundation, honing its internal skills, and actively building the company, it aims to become an industry leader.