The Hangzhou Lighting Market was established in May 1994. On June 8, 2018, due to subway construction, it was upgraded at the original site, investing 500 million yuan on the old brand foundation. It invited renowned domestic shopping malls and lighting designers to participate in the market's renovation. It also integrated the characteristics and advantages of Guangzhou and other lighting markets at home and abroad, perfectly blending Chinese traditional culture with modern art to create a perfect, high-quality shopping environment.
The New Hangzhou Lighting Market, with a size of nearly 30,000 square meters, carefully selects and represents well-known international and domestic lighting and decorative brands, successfully attracting over a hundred reputable merchants such as Panasonic, Siemens, Philips, Westinghouse, Osram, Philips, SSL, Kingold, Oplite, American KALCO, Qilang, Hong Kong Baohui, and Xinteli. It embodies the aesthetics of lighting and decorative trends. To create a Hangzhou experiential lighting mall, it collaborates strategically with well-known large-scale markets (Starlight, Lihuo, Huayi) and brand manufacturers, directly reaching the source of lighting and decorative products. It constructs a comprehensive internet+offline operation platform system, integrating O2O, e-commerce service providers, and international relevant resources, creating a new generation online market portal, and has successfully been selected by Meituan merchants. This provides merchants with more policy support and discounts, realizing brand image communication and customer flow introduction through the internet system. It enhances the aesthetic experience of purchasing lighting, focusing on the aesthetics of lighting and decorative trends. It proposes the "Three Good Standards"—good service, good products, and good prices, ensuring that service and appearance go hand in hand.
Today, Shen Ban Road is wide and open, with the开通 of the subway's Line 5 at the Shanxian Station, the commercial buildings on both sides are grand and bustling. This has brought about a tremendous transformation in the market's image, environment, product quality, and service functions.
Stepping into Hangzhou's lighting market, the traditional notion of chaos no longer prevails. What greets the eye is a shopping center resembling a lighting store, with brands' products neatly organized. The marble walls of the corridors feature grand, strategically placed billboard ads, exuding both grandeur and style. Each level of the corridor is equipped with spacious resting areas, allowing customers a brief rest while they shop.
Post-reopening, the company has received positive recognition from both the industry and consumers.